New Pedestrian Signage for Hereford City Centre

Hereford BID is pleased to announce a significant milestone in one of its major business plan projects, the installation of a new pedestrian wayfinding system.  This will be made up of 25 new fingerposts and 10 map boards.  The two prototype signs will be installed in Broad Street around 23rd November with the aim of giving BID businesses, key stakeholders and the general public the opportunity to provide constructive feedback on the information on the signs. Once all the feedback has been collated and any amendments made to the graphic design, the remainder of the signs will be installed early in 2018.

Hereford BID, which is funding the project, has worked with Herefordshire Council and a small stakeholder group to commission the designs for the signs. The design concept was initially developed by Mitchell Adams, a BA (Hons)  Graphic and Media Design undergraduate at Hereford College of Arts. Mitch’s design was chosen from around five concepts developed by the BA (Hons) Graphic and Media Design course to a brief from Hereford BID.  This has since been worked up by DMA Signs, who won the contract to make and install the signs in a competitive tender process. DMA has extensive experience in providing wayfinding systems in locations across the country.

John Jones, Chairman of Hereford BID said, “This has been a long and complex project, but we are confident that the final results will be beneficial to businesses in Hereford. They will encourage shoppers and leisure users to explore the city centre and the walking times will remind users that you are never more than a few minutes on foot from the places you want to go to. The map on the new map boards will help to showcase the quality and range of Hereford’s offer to visitors and local people alike.”

Cllr Barry Durkin said, “We are delighted that Hereford BID has decided to invest this significant amount in adding interest and information to the city’s streetscape.  The new designs will bring a coherence and style to complement the major refurbishment works we are delivering in High Town and beyond over the next few years. The designs chosen will also be easy to update so that the directional information can keep pace with the many exciting changes which lie ahead for Hereford, including the advent of the new university and the opening of the City Link Road.”

Anyone wishing to comment on the project should send their comments to info@herefordbid.co.uk

Cllr Len Tawn, Ward Councillor for Central Hereford Ward, said “This is a prime example of the positivity in the City, despite difficult economic times. Congratulations to the dedicated team at HBID for all their hard work, raising the profile of our beautiful City.”